storytelling Archives - CourtroomLogic

Ever had a stubborn client who refused to consider any plausible explanations for the conduct at issue besides his own? We’ve all...

“If it doesn’t fit, you must acquit.” The most legendary trial theme of my lifetime. Probably yours, too (assuming you’re older than...

Remember when the name “Lance Armstrong” was synonymous with cycling, Tour de France, and über-athleticism? And remember how all that love came...

Storytelling. It’s a word jury consultants use all of the time. We’re always encouraging our clients to tell stories to the jury...

All too often, “trial themes” and “taglines” do not enter into one’s stream of consciousness until settlement fails and the jury trial...

Patent cases are perhaps the most challenging cases to try to a jury, especially from a Defendant’s point of view. As a...

storytelling