Words Matter: Expert Advice on Effective Language (Part 3 of 3)
In two recent blog posts (here and here), I resurrected one of my favorite books on communication: Dr. Frank Luntz’s “Words that... Read More
Words Matter: Expert Advice on Effective Language (Part 2 of 3)
In my last blog post, I dusted off an old favorite, my dog-eared copy of Dr. Frank Luntz’s “Words that Work: It’s... Read More
Words Matter: Expert Advice on Effective Language (Part 1 of 3)
Every now and then, I pull out an old favorite off my bookshelf for communications inspiration, and a reminder to keep it... Read More
Are Rhetorical Questions Effective?
If you read the title, you likely thought about it for a millisecond and formulated an answer or opinion. Whether you realize... Read More
May It Please the Court: Things to Know When Using Trial Technology
Technology is an absolute given in the courtroom. No matter your venue, jurors expect to see multimedia, digital images, and a big... Read More
5 Tips to Take Your Persuasive Power Up a Notch
One of my favorite Super Bowl commercials is Budweiser’s “Puppy Love” (2014), an adorable tale of a Labrador puppy and a Clydesdale... Read More
The Top 10 Posts from 2018
As we welcome 2019, we thought we’d ease back into the world of blogging with a highlight of the Top 10 articles... Read More
What Jurors Really Think, Part 4: Professionalism
Last week, I had the opportunity to talk with members of the Forensic Expert Witness Association about what jurors expect from expert... Read More
What Jurors Really Think, Part 3: Presenting Evidence
As we continue digesting the information contained in the Cornell University School of Law Review article authored by Judge Amy St. Eve and... Read More
What Jurors Really Think, Part 2: Delivery
In the world of law, where every word matters, attorneys are often so focused on crafting the perfect question, or squeezing the... Read More